Rhetoric Scavenger Hunt

The audience for this piece of visual text are the students and faculty of the University of Tennessee.  The text is attempting to persuade the audience to contribute to the campus in helping the environment.  The text uses ethos and pathos in an indirect way.  The ethos comes from the sign saying UT on it, which shows that she school put up the sign and is reliable.  Pathos is used because it makes a personal connection with students by the saying "Make orange green".  Students can connect to the text because of the strong school pride they have.  I definitely think this text is rhetorically effective because it is colorful and really makes the viewer think about its purpose.  Using school pride to persuade its readers is a good rhetorical strategy.